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Between November 27th, 2013 and December 15th, 2013, over 40 million credit and debit card details were compromised and around 70 million confidential customer records were copied from Target (a…

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The ADKAR Model Proves to be Successful

It all starts with awareness.

For the past couple of months, I have found myself in a “writers’ funk.” Now, this may be different for every writer out there in the world, but for me, this funk has consisted of procrastination, fear, and feeling unmotivated.

Could it be that I have started to feel the pressure and anxiety of the impact of COVID-19? Maybe, but I don’t want to lean on this pandemic and make excuses for myself. I have just fallen in a writer’s funk, and it took a designed strategy to get me out of it.

As I look back and think about these past couple of months, I guess I got complacent. I finally got to a place where I could earn money writing for clients, something I’ve always wanted to accomplish. And as I got there, I left my passion on the side of the road. Collecting a check became more important than the passion and purpose of writing. Inspiring and helping others through my written word was lost.

After a family dinner awhile ago, my aunt gave me this book: ADKAR, How to Implement Successful Change in Our Personal Lives and Professional Lives. I was hooked right away after reading the acronym and diving further into the book. The more I read, the more I understood why I was in this writer’s funk. Putting this strategy to use, I am excited to say I am back to where I should be mentally, remembering why I started writing in the first place and eager to share this model with anyone that may in there own funk.

The ADKAR model frames awareness as “the first step of a person’s understanding of the nature of the change, why the change is being made, and the risk of not changing.”

I became aware of the need for change when I had no desire to stay consistent with my writing routine. When I wrote, I was heartless, without passion, and no diligence behind the work. A feeling that I will make sure I never to feel again.

Writers have a responsibility. They owe their readers and clients 100% of themselves, valuable content, and informative messages. Any half-ass work, and I believe we are doing them an injustice.

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