DIGITAL FRESHNESS

Ébène was born in Côte d’Ivoire in 1997.

The brand offers Body Hygiene & Hair Care products for men and women, 100% Made in Côte d’Ivoire. Manufactured and distributed by the CFAO group, Ébène is marketed in many West African countries such as Mali, Burkina Faso, Togo, Benin and its largest market, Côte d’Ivoire. Proud of its name and origin, the continent has always been at the heart of its inspirations. Indeed, Ebène develops quality formulas that respect the skin and are, for the most part, made with natural African ingredients such as Baobab or the Bissap flower.

Do you want to know more about the brand?

Immerse yourself in @ebeneafrique’s fresh and #ProudlyAfrican universe through 6 posts, with Sarah Fakhir, Marketing & Development Director at CFAO!

The “Family” post

Radji Bissiriou and his dad shot this video for Father’s Day!

Because in Africa the family is an essential pillar, Ébène wanted to share with its subscribers a unique moment of complicity between a father and his son who discover some of the brand’s products together, in a fun and informative way.

The “proudly African” post

The one that honours the magic and strength of the African Woman!

Because Ébène is proud to accompany them every day, at the very heart of their intimacy, to sublimate their beauty and reveal their sensuality. And because the treatment is also for men, 2 Neutral Ph Shower Gels and 2 Paraben-free Deodorants, with very masculine notes, complete the ranges.

The «sincerest» post

The one with an inspiring quote that shows the Ébène state of mind!

Because Ébène is not only a brand of Body Hygiene & Hair Care. It supports its African consumers on a daily basis, giving them a moment of well-being to reconnect with the culture and wealth of their countries.

The “travel” post

The one with a magnificent sunset over the African savannah!

Because Ébène is an invitation to travel, to discover yourself and the world. This intention can be found in the brand’s own DNA, its logo. A wordmark in reference to Ebony wood and a sober & elegant brown typography. Similarly, the subtle and light fragrances of the products awaken your senses and transport you!

The most “authentic” post

The one published for the occasion of the Fête de la Nature, that highlights the natural ingredients found in the products!

Because Ébène’s mission is to enhance the richness of rituals as well as the benefits of African beauty ingredients. In addition, to avoid waste, Ébène has thought of a practical format. Thanks to their flat caps, the Shower Gels can be placed on both sides so that they can be used until the last drop!

The most “benevolent” post

The one that revealed one of our very first “Beauty Secrets”!

Because Ébène has the duty to provide answers to its consumers: By advising them on the choice and use of products. By orienting them towards the beauty routine most adapted to their needs.

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